5 Tips to Sell SaaS to Enterprise Clients
Selling to large businesses is not easy, but it’s so much more rewarding.
There are major differences when it comes to Enterprise sales:
- Large businesses have more decision-makers…
- Therefore… there are more obstacles due to the different priorities and unique views of the decision-makers.
- Therefore… sales cycles are longer.
You need to buckle up to get your solution in the hands of large corporations. But we've got you covered!
Here are 5 tips to help you sell to Enterprise customers:
1. Partner with vendors
Many vendors are willing to refer you if your solution fits the company’s needs. Find non-competing partnerships with service providers who are already inside a business.
2. Use social media
Twitter and LinkedIn are powerful tools to get insights into your target clients. Find out what decision-makers care about and use this information to engage meaningful conversations.
3. Build credibility
Showcase your industry knowledge with whitepapers and case studies. Technical and data-based content help prospects visualize your solution as a response to their needs.
4. Stay confident
Don’t get intimidated by Entreprise decision-makers, remember you sell to people. Present yourself as a friendly advisor and remain confident in your offering to gain respect.
5. Develop a network of supporters
Multiple team members with complementary skills should get involved to seal the deal. Work synchronously to develop relationships with the decision-makers.
Need help with any of these points? Reach out to our team and let’s discuss how to get your SaaS solution in the hands of large corporations!