Tech and SaaS sales best practices
Aug 10, 2021
1 min
Salescode Global revenue engine

Our Customer Retention Strategy

Customer retention is a crutial part of any business's operations.

Man sitting with the laptop

It’s no secret, it costs way more to attract a new customer than to keep an existing one. In As-A-Service businesses, focusing on customers who already spend their time and money with you pays more.

Think about what it takes to acquire a customer: Marketing campaigns, sales salaries, plus all the efforts to convince and build trust with new prospects.

You have greater chances to sell to an existing customer who is already engaged and trusts you. In subscription-based models, securing renewals and increasing account penetration is key to scale the business.

If your sales are focused on closing deals with new customers, that’s great! But don’t miss out on a bigger share of revenue by nurturing and developing the relationship with your existing clients.

Our experts have 20 years of experience working with businesses to maximize customer lifetime value.

Our strategy articulates around key principles:

  • Onboard new customers 
  • Monitor product usage to detect and prevent churn
  • Detect up-selling and cross-selling opportunities

Let’s discuss how we can get you more revenue from existing customers. Book a time with our team today!

Let’s talk

Book a meeting with our specialist or message us. We get back to you within 24 hours.

Global revenue engine

Our expertise is coded into cutting-edge software, which is driving our sales experts in 50+ countries to maximized performance.

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